Mr. Kebab

Customer

Mr. Kebab

Services provided

UI/UX & Product Design
Social Media Content & Trend Analysis
Influencer Marketing

Tools

Figma
SendGrid
Google Analytics

Initial data :

Mr. Kebab had a strong presence on Facebook and Instagram, with an engaged community and active feedback. However, they lacked a dedicated website — and customers were demanding direct online ordering without relying on third-party apps.

Aims :

Develop a food-industry eCommerce site, inspired by major international fast-food players Translate the feeling of a family-run business into a cozy, intuitive interface Integrate a careers section to help hire staff for upcoming restaurant openings Design a one-page menu for lightning-fast ordering and frictionless UX Deliver a digital experience tailored for hungry users who don’t want to wait

Mr. Kebab is a fast-food chain serving authentic Syrian kebab and shawarma recipes. Although already beloved offline, the brand urgently needed a strong digital presence to grow online. We began with visual identity — crafting a memorable logo and brand assets for social media. Next, we developed a streamlined eCommerce site for direct delivery orders. We took inspiration from global benchmarks like KFC.ru, and tailored the solution to the local audience. Key priorities: Rich, diverse menu designed for mobile and quick scans High-quality food photography reused across ad campaigns and social media Target audience: teens and young adults (20–30 y.o.), passionate about fast food and ingredient transparency Traffic skyrocketed before the official launch — showing how strong the demand already was.